According to WebMD, a calorie deficit is a strategy for weight loss. However, for people who have suffered from eating disorders, counting calories can be a trigger for relapsing into serious and dangerous mental health issues, for example. Duke Health. Unfortunately, Noom relies on calorie counting to help users lose weight. While this may be an effective method for some, it’s certainly what most people would describe as “dieting.” Considering Noom prides itself on its psychology-based services, some think the tactic is tone-deaf.
women’s health writes: “Even though Noom tells people they shouldn’t diet, many see it as a restrictive diet. Some critics say the daily calorie goal is too low and their food labeling system may trigger eating disorders, especially in those with a history of eating disorders.”
Often the suggested caloric intake for users is very low. When we tried the program, Noom suggested consuming around 1,400 calories per day. While this may be a viable goal for a segment of the population trying to lose weight, eating so few calories can be a serious struggle for many, especially if they lead active lifestyles.