Launch of the Akbar Ceylon Tea point of sale in the Sultanate

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Muscat: Sri Lanka’s Ambassador to the Sultanate of Oman, Ameer Ajwad, launched an exclusive premium Ceylon tea (Akbar tea) outlet at Boulevard Boutique Mall in Muscat on July 5, 2022.

Akbar Tea is a product of Akbar Brothers (Pvt) Ltd which has been Ceylon’s largest tea exporter for over 29 years. Akbar Tea is Sri Lanka’s Most Streamed Brand of the Year 2020 and Top Exporter in the Sri Lankan Tea Industry for the 12th consecutive year.

The Akbar brothers had become the first Sri Lankan tea company to receive the internationally recognized ISO90002 and HACCP quality certificates.

Opening the tea shop, Ambassador Ameer Ajwad said Akbar Tea is one of Sri Lanka’s leading exporters of high quality Ceylon tea and over 75 million cups of Akbar tea are consumed daily in the whole world. The Ambassador expressed the hope that the Akbar Tea outlet in the heart of Muscat city will serve Ceylon tea lovers in Oman.

Under the Akbar Tea brand umbrella, the company offers a full line of Ceylon tea products in traditional loose and bagged black and green tea forms, as well as flavored and herbal teas, iced tea and a variety of different packaging options. Akbar tea is a popular

Ceylon tea brand in USA and Europe and now available in Omani market in Muscat and Salalah.

During the event, Mohammed Kaleel Ahmed Azam and his Omani partners, Musallam Al Barami and Ali Salam Al Awaed gave a presentation on a range of Akbar tea varieties available at the outlet.

Head of the Western Asia Department of the Ministry of Foreign Affairs of the Sultanate of Oman Mohammed Al Shafari, Chairman of the Muscat Media Group Mohamed Issa Al Zadjali and Deputy Director of the Small and Medium Enterprises Department of the Chamber of Commerce and Industry of Oman (OCCI) Hussein Marzouq Abdullah Alharrasi graced the launch ceremony as guest of honour. Sri Lankan Embassy Counselor Dilini Abeysekera and other well-wishers participated in the ceremony.
A 17-member delegation from the Oman Chamber of Commerce and Industry (OCCI) led by OCCI President RedhaJuma Al Salih, who paid a business visit to Sri Lanka in March 2022, conducted a Familiarization visit to Akbar’s Tea Packing Factory in Colombo.


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